Freight Tiger collaborates with one of India's leading Cement manufacturers to solve diversion problems and improve customer SLA

India is the second largest cement industry in the world, only second to China. The total installed capacity is 500 million tonne per annum with capacity utilization of 59%. The industry's transport-intensive nature is driven by its inherent requirement to move raw material as well as finished goods. Road transport (approx. 65%) is the preferred freight for the industry, enabling cement to reach the deepest corner of India and serving the customers. Generally, transportation comprises 20% of the retail price of cement in India, and hence tremendous focus is expected to rationalize the freight cost associated with a delivery.

₹5-6cr

Cost reduction in freight by accurate plotting and measurement of distances between plants and consignees

100%

Visibility — tracking of all trips on a single Freight Tiger platform, own fleet and market trucks with GPS and non-GPS

20-23%

Improvement in SLA, resulting in greater customer satisfaction and improvement in sales

Products used

Control Tower, Transport Desk

Industry

Cement

What's in this case study?

Cement is one of India's most transport-intensive industries, with road freight making up roughly 65% of movement and transportation accounting for about 20% of the retail price, which puts constant pressure on freight cost. This leading cement manufacturer needed to prevent diversions, lift customer SLAs and cut freight spend across own fleet and market trucks. Freight Tiger digitally mapped every step of the freight process from indent to ePOD, added exception management through the control tower and managed services, and used its diversion algorithm to flag and action exceptions mid-trip. The outcome was 100% trip visibility on a single platform across GPS and non-GPS vehicles, ₹5-6 Cr in freight cost reduction through accurate plotting of plant-to-consignee distances, and a 20-23% improvement in SLA.

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